Influencer marketing is changing the face of marketing in Asia. However, working with influencers across different countries is not just about the budget and creative content, understanding how the influencer ecosystem differs from country to country will enable the long-term success of the brand’s marketing.
Creating the best regional influencer marketing campaign can be often challenging because of cultural differences. What and how can you leverage the latest influencer marketing trends to develop your brand's expertise and attractiveness? On 23 February, regional heads and CEOs from the marketing industry will walk you through their influencer marketing insights and marketing strategies on a cross-border and regional scale to capture the online audience.
Guest speakers:
Webinar takeaways include: